An assessment includes: our findings, a proposed Scope of Work, Timeline & Estimated Cost
Outcome:
You will have a strategy with marketing tactics that guide your customer’s journey in the most effective way. You will know the estimated cost to implement the strategy.
The strategy may include a combination of any of the following:
Why do a project assessment?
Often clients come to us looking for answers. They are uncertain what they need. They may have an upcoming event, or a new product, or they may even be launching a new business. In this scenario, we recommend a Project Assessment.
A Project Assessment is a highly collaborative exercise, and you will learn a lot about how we work. It gives you the opportunity to make a small investment in working with us before making a much larger investment in your digital presence.
Project Assessment Deliverables:
Assessment & Recommendations
- Goals Exercise
- Lean Canvas Business Plan
- Data Analytics Review
- Touchpoint Inventory
- Summary of Findings
Scope of Work
- System Needs
- Tools Needs
- S.M.A.R.T. Marketing Objectives
- Campaign Architecture
Timeline
Estimate
- Solution Options
- Cost By Deliverables
- Cost By Month
